{"product_id":"light-coat-pet-brightening-shampoo","title":"Brightening Shampoo for Light Coat","description":"\u003cp class=\"MsoNormal\"\u003eA brightening shampoo for white and light coats — Bichons, Westies, Samoyeds, Maltese.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eStable Vitamin C (sodium ascorbyl phosphate, the form used in premium human brightening serums) restores brightness through actual chemistry. Argan oil, wheat germ oil, hydrolyzed silk and keratin strengthen against breakage and add natural shine. Maintains depth of colour in lighter pigments without bleach.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003eWhat this means for you.  \u003c\/span\u003e\u003c\/b\u003eA wash that makes a visible difference over weeks. White coats that stay white, not yellow. The kind of result that people compliment.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003eWhat this means for your pet.  \u003c\/span\u003e\u003c\/b\u003eA wash that supports the structure of a coat that shows everything. Less of the yellowing-around-the-mouth, the yellowing-on-the-paws. A clean that looks like a clean.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003ci\u003e\u003cspan\u003epH balanced. Sulphate-free. Paraben-free. Vet-recommended. Pet-approved Cactus Blossom fragrance.\u003c\/span\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eFor light-coated breeds. A little goes a long way — can be diluted up to 1:5 with water if you'd like it to last longer.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003ci\u003e\u003cspan\u003eFor the whites that yellow the moment you blink.\u003c\/span\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Barkin \u0026 Meowson","offers":[{"title":"Default Title","offer_id":53390894793031,"sku":"3800038953593","price":15.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0964\/7603\/7447\/files\/Brightening---260505_BARKIN-AND-MEOWSON_0046_d8b74067-1b7e-4efe-afd9-42fde79f07a9.jpg?v=1779453611","url":"https:\/\/barkinandmeowson.co.uk\/products\/light-coat-pet-brightening-shampoo","provider":"Barkin\u0026Meowson","version":"1.0","type":"link"}