{"product_id":"hypoallergenic-pet-shampoo-sensitive-skin","title":"Hypoallergenic Shampoo","description":"\u003cp\u003eA dermatology-led shampoo for sensitive and reactive skin, formulated around the dermatologist's NMF (Natural Moisturizing Factor) complex.\u003c\/p\u003e\n\u003cp\u003eThe NMF complex (urea, lactic acid, serine, sodium lactate, sorbitol, allantoin, and bisabolol) in this hypoallergenic dog and cat shampoo restores the skin's intrinsic moisture-retention system using the same approach dermatologists use on sensitive human skin. Oat extract and D-panthenol calm reactivity at the surface.\u003c\/p\u003e\n\u003cp\u003eWhat this means for you. A wash you can give weekly without worrying about the next reaction. Coat and skin that look calmer over time. A bath that feels considered, not clinical.\u003c\/p\u003e\n\u003cp\u003eWhat this means for your pet. Skin that stops reacting to its own care. Less itching, less reactivity, fewer flare-ups. A wash that respects how sensitive their skin actually is.\u003c\/p\u003e\n\u003cp\u003epH balanced. Fragrance-free. Sulphate-free. Paraben-free. Vet-recommended.\u003c\/p\u003e\n\u003cp\u003eFor dogs and cats with atopic skin, post-grooming sensitivity, or ongoing care needs. Also suitable for puppies and kittens from birth (0 months and older). A little goes a long way. This hypoallergenic dog and cat shampoo can be diluted up to 1:5 with water if you'd like it to last longer.\u003c\/p\u003e\n\u003cp\u003eFor the skin that takes its job too seriously.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eFormulated for pets with dry or sensitive skin\u003c\/li\u003e\n    \u003cli\u003eContains a patented blend of ingredients to soothe and moisturize\u003c\/li\u003e\n    \u003cli\u003eProvides hydration and protects the delicate skin barrier\u003c\/li\u003e\n    \u003cli\u003eFor cats, dogs, puppies, and kittens\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Barkin \u0026 Meowson","offers":[{"title":"Default Title","offer_id":53391385198919,"sku":"3800038956570","price":22.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0964\/7603\/7447\/files\/260505_BARKIN-AND-MEOWSON_0226_eb1ce683-936c-4dd6-8792-f6602ffc15f1.jpg?v=1779453697","url":"https:\/\/barkinandmeowson.co.uk\/products\/hypoallergenic-pet-shampoo-sensitive-skin","provider":"Barkin\u0026Meowson","version":"1.0","type":"link"}